New York Jazz Academy

New York Jazz Academy

Challenge: We were hired to diagnose why their website suffered from having a high bounce rate in which hindered their revenue growth month after month.

Solution: After analyzing their issue with their bounce rate, we decided to rejuvenate their brand by changing their over-arching messaging, build a new interactive site and create awareness with their target audience.

ResultsWithin 90 days of implementing their new brand messaging and launching a digital SEO (search engine optimization) advertising campaign, they have seen 10 of their 15 key words rank page 1 on Google and 41.2% decrease in their website bounce rate. By the 5th month they have also seen a 68.3% increase in their revenue generation.

Creative: brand identity, website design, programming, SEO, & SEM.