Industry: Entertainment, keyboard
Challenge: The client wanted to introduce some way for visual communication together with text. Its very hard to get regional emoticons as per the user’s preference. We launched their app while targeting very niched cultural communities: Puerto Rico, the Dominican Republic, Haiti, and Jamaica. We helped create cultural awareness and drove in-app purchases.
Solution: We built a newly optimized, mobile-responsive website. Additionally, we created a new brand position. We executed a new Adwords campaign, SEO efforts, and a social media content marketing strategy.Colure helped client to develop all new custom keyboard which allows user to add regional emotions on finger tip. User can upgrade new bundles of emoticons whenever available from companion application.
Services: Mobile App Development, Product Development, Website Development, Brand Development,
Results: We developed the platform by the conjunction of technologies including: PHP (5.x.x) powered by CI framework, database MySQL (5.x.x) and native mobile apps developed in Xcode and Android studio in Swift, and Java.