What does an app do if it gets kicked off the app store?
In some ways, a lot of ways, the iOS and Google stores run the app market. And they have a host of requirements. A lot of apps have gotten kicked off the app stores; see, in recent news, Parler and even the video game giant EPIC, the maker of the global sensation game Fortnite.
But app stores aren’t the only answer. Apps can also be designed as Progressive Web Apps and they’re increasingly being used. Instead of a native app, a PWA is a website that operates like a mobile app.
So, it can be the best of both worlds. Users don’t have to download anything. Developers don’t have to build multiple platforms
And, like the web, it’s not moderated. It doesn’t require any approval from the web app stores.
App stores can be notoriously difficult to get into, and there are publishing and licensing fees. This is one reason devs have been moving toward PWAs but it isn’t the only reason.
PWAs also cost less to maintain in terms of time and energy because they’re built into the website.
That doesn’t mean there aren’t downsides. They don’t have the same functionality as a native app. They can’t be used offline. But they’re also not a trend. They’ve been growing very consistently. With progressive web apps, the apps don’t need to worry about meeting specific criteria and they remain under full control for the developer.
The success of our agency is built upon the success and growth of our clients. Contact Colure’s Mobile App Development Team to discuss your next project or to be interviewed and featured in our next series of “Project Venus”.